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The growth of sales is on average 300 % after the first month of operating the system. And the cost of the direct advertising is from 1 cent $ per contact
Being sent directly at the place of purchase Advertising message ( video, sound and aroma) is guaranteed to reach the target shopper
A complete system of computer vision, scanners and sensors allow the device to broadcast in real time all the reactions of the buyer, and the analytical system generates reports and sends messages to the responsible persons. As a result, the brand owner receives a unique competitive advantage.
"One eye" to get access to all key performance indicators of POS, wherever they are.
Planograms. Standards. Merchandising.
The real state of the goods at particular POS, compliance with standards and planograms, the efficiency of this commercial enterprise, as well as the efficiency of the employee responsible for the POS, is incredibly easy to estimate.
The number of advertising opportunities is LIMITED.
There can be set not more than 1 Smart panel In each product category, or even a few categories , depending on the size and area of the POSl. This principle makes it possible to maintain maximum efficiency of the impact on shoppers.
You pay only for the actual advertising contact.
The device uses advanced computer vision technology to detect faces of customers with maximum accuracy. We are talking exclusively about the target audience. The shopper who is not facing the display of goods is ignored by the system. This is similar to the principles of the internet advertising. Indeed, in the contextual advertising client pays per click generated from unique IP addresses,in our case the uniqueness is achieved by the biometric data of the potential buyer.